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A Copywriter, Graphic and Web Designer
Sports Opinion Blog Post
01.
Who is the client?
Rangers-Wire is a former fan-run opinion blog about all things Texas Rangers
02.
What was the challenge?
As this project was relatively new, the challenge was to write a compelling, persuasive piece of content with an eye-catching hook to get eyes on the site and build a following.
03.
What was the solution?
I set the hook with an eye-catching, curiosity-inducing title that ran counter to the common school of thought. I reminded Texas Rangers fans of the heartbreak they'd felt just under 12 years prior and then provided ample evidence to back up my seemingly outlandish claim, complete with hyperlinked references.
Spoiler alert in case ya been under a rock: My prediction was correct!
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